Alesha Dixon poses with mini me daughter Azura to launch latest George At Asda collection
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Temperatures are on the rise again which means it’s definitely time to get out your favourite summer essentials – and top up your wardrobes with a few new buys.
And whilst getting ready for summer, you can’t forget about the kids in your lives, whether they're your children, nieces or nephews or friends' kids, they need to be summer ready too.
Luckily for us, Alesha Dixon is here to save the day as she has teamed up with George at Asda for a second childrenswear collection and every item is sure to be a sell out hit.
The mum-of-two released her initial range with the supermarket brand back in April and shoppers have been eagerly awaiting for the second drop. Now it’s finally here and you won’t be disappointed…
Not only are we loving the collection but gushing over Alesha’s little mini me too as the Britain's Got Talent judge has recruited her eldest daughter Azura, seven, to feature in the campaign imagery and the pictures are so adorable.
Talking about why she wanted to include her daughter in the shots, Alesha said: "We always have fun with fashion in this house and I’ve tried to get Azura involved as much as possible – she’s loved every minute of it too.
"I want all kids to be comfortable and have fun, that’s the most important thing after all."
After the success from her first collection, Alesha has again made sure each item is gender neutral so any child can look stylish while sporting their favourite outfits.
From colourful summer dresses to cute accessories, the 42-year-old has everything covered with this new line.
Shop the full collection here and browse our favourite pieces below…
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Shop our favourites
Orange tropical dress, £10 here
Orange tropical jumpsuit, £12 here
The collection ranges from aged two up to 10 years old and includes super soft touch fabrics and slouchy fits to allow for maximum comfort.
Khaki camo jogger short set, £10 here
Acid wash short set (launching soon)
We love the inspiring and empowering slogans used on the pieces, such as “Kindness is power”, “Just the way you are” and “Kind=Cool”.
'Kind' t-shirt, £9 (launching soon)
As part of the new collection, George has included a specially designed t-shirt with the word ‘KIND’ emblazoned across it, and the garment also has the word in sign language and braille above and underneath, in honour of Deafblind Awareness Week.
There are so many lovely items in the new collection, so whether you shop online or in-store, get the children looking their best this summer.
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