Home » Lifestyle » Halloween spending projected to hit record $10.14B
Halloween spending projected to hit record $10.14B
Fox Business Flash top headlines for September 23
Check out what’s clicking on FoxBusiness.com.
The National Retail Federation (NRF) projected that Halloween spending will reach an all-time high this year, surpassing $10 billion.
The projection is an increase from the $8.05 billion spent in 2020, as more consumers are expected to celebrate this year despite growing concerns over the delta variant of the coronavirus.
CLICK HERE TO READ MORE ON FOX BUSINESS
About 65% of Americans are planning to celebrate Halloween, or at the very least participate in activities related to the holiday this year, according to the National Retail Federation’s annual survey conducted by Prosper Insights & Analytics.
This is up from the 58% that participated in 2020 and is even nearing pre-pandemic levels. In 2019, roughly 68% of consumers participated in the holiday, according to the retail trade group.
"Americans plan to spend more than ever to make this Halloween a memorable one," NRF CEO Matthew Shay said.